This article will guide you through the steps to create a About page using Ecombe Page Builder, allowing you to customize your blog page layout without any coding.
What is a About page?
An About page is the page where you introduce your brand and tell your store’s story.
It typically includes information about who you are, what your brand stands for, your mission or values, and what makes your products or business unique. The About page helps build trust with visitors and creates a personal connection between your brand and customers.
A well-written About page can increase credibility and encourage customers to feel more confident about purchasing from your store.
Step-by -step guide
Access Ecombe Page Builder
Go to Shopify Admin → Apps → Ecombe Page Builder
Create a new page
From the Ecombe Welcome Dashboard, click the Create New Page button
Choose a About us page template
After completing Step 2, Ecombe will take you to the Template Library.
Select Use case: About page. You can also filter templates by Industry, Style, or Collection to quickly find a suitable design.
Click the Choose button to select a template.
Set up the About page
Access Page Settings from the Ecombe left sidebar and configure the following options:
Page title: Enter a name for your About page template to easily manage it in Page Manager, especially if you have multiple About page templates.
Page URL: is the web address of your About page, allowing customers to access the page directly through the link you set.
Theme template name: This is the name of the template saved in your Shopify store. Ecombe will automatically generate the template name after the page is published.
CSS and JavaScript: Add custom styles or advanced scripts for your template. If you need assistance, feel free to contact our support team.
Edit the Blog post page
In this step, you can customize the Ecombe About Page Template to match your needs.
Click on each section to edit its content and settings. The options are designed to be simple and intuitive, similar to Shopify Theme Customization.
Publish your Ecombe About page
After completing the setup and customization steps, you can choose to Save or Publish the About page.
Click Save to store the template as a draft. This will not affect your storefront.
To allow customers to access your About page click Publish, then confirm by clicking Publish again in the dialog.
Add the About page to the Shopify Navigation
To allow customers to access your About page without manually entering the URL, add the About page to your store’s navigation menu, such as the header or footer. This lets customers visit the page with just one click.
Access Shopify menu settings
Go to Shopify Admin → Content → Menus, then select the menu where you want to add the About page.
Add the About page to the menu
In Menu settings, click Add menu item → enter a Label → select the Ecombe About page you just created → click Save.
After successfully completing the steps above, you will have a well-written About page that increases credibility, builds customer confidence, and can be easily accessed through your store’s navigation menu.
Tips & Best practices
1. Check the layout on tablet and mobile devices
Always check your blog page on tablet and mobile devices, as most traffic comes from mobile users.
You can customize layouts for mobile and tablet without affecting other devices.
2. Preview your template before publishing
Preview your blog post page before publishing to ensure it displays correctly on your live storefront.
1. The About page feels too generic and doesn’t build trust
If the content on your About page doesn’t tell a meaningful story about your brand, visitors may not feel connected to or trust your business. To improve, add details about your mission, values, founders, and brand history to make it more authentic.
2. Visitors can’t find the About page from navigation
Even if your About page has great content, customers won’t read it if they can’t easily find it. Make sure the page is linked in your main header, footer, or relevant menus so it’s discoverable without manually entering the URL
1. Do I need an About page on my store?
Yes. A well-written About page helps introduce your brand, build credibility, and give customers context about your business and values, which can increase trust and purchase confidence.
2. What should I include on an About page?
Include your brand story, mission or values, who you serve, how you solve customer problems, and optionally team or founder information to make the page more personal and trustworthy.
3. Can I edit the About page after publishing?
Yes. You can update your About page at any time to add new milestones, refine your message, or highlight recent achievements. Just edit the content and republish.
4. Does an About page help with SEO?
Yes. An About page with clear, relevant content and keywords can improve your site’s visibility on search engines, helping customers find your brand when searching for related information.
